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FATIMAS

Fatima’s signature Middle Eastern flavours, now crafted for home use.

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About us

Fatima’s has been shaping Auckland’s Urban Middle Eastern takeout scene since 1995. What began as a small kitchen with big flavours has grown into a loyal following built on restaurant-quality ingredients, handmade preparations, and our obsession with food that simply tastes good.
Our menu celebrates one-of-a-kind twists on Middle Eastern classics — herb-heavy, citrus-bright and spice-rich, always generous and flavour-forward. For 30 years, we’ve stayed true to one mission: to elevate takeout and bring joyful, vibrant food to our community.

Today, we’ve translated those same flavours into a retail range crafted for home kitchens nationwide. Made with the same methods and ingredients used in our stores, our products offer an easy, authentic Fatima’s experience at home.

We’re proud to partner with wholesale customers to bring a little Fatima’s magic to more shelves, kitchens and tables across Aotearoa.

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How to order

We use Upstock for wholesale orders. It makes ordering super easy, fast and accurate. Plus, it’s free!

All your orders are saved – reorder with one tap
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Your wholesaler page is the best way to get customers to start ordering from you on Upstock. It's a great idea to share the link with wholesale customers.

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By adding the Upstock Widget to your website, new and existing customers can easily find the best place to start ordering from you.

Suppliers like Foxton Fizz, Apostle Hot Sauce, Woodys and many more have found the widget easy to install and use and lead to great conversion rates.
We use Upstock for wholesale orders. It makes ordering super easy, fast and accurate. Sign up here.
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<iframe src="https://www.upstock.app/wholesalers/y4s2ylxd-fatimas?widget=true" width="900" height="500" scrolling="no" style="border-radius:20px;overflow:hidden;margin:0 auto;border-radius20px;border:none;display:block;max-width:100%;width:500px;height:500px;"></iframe>
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A reminder in every email

Probably the most common method suppliers use to get buyers onboarded is to add a subtle link in your email signature

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Your customers are increasingly spending time on Instagram, so it's a great idea to do a post or story about you joining.

We've even created some easy templates.

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Email your customers

Do an onboarding campaign

By far the most effective way to onboard your customers is to email them sharing the good news.

We created some templates based on the most popular emails others have shared.

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We partner with Upstock to give you

✓  Fast, reliable fulfilment
✓  Easy orders, invoicing & logistics
✓  Order & payment history
The best way to order wholesale from
FATIMAS
Please use Upstock
for your next order

To save time & money,  place your next order using the Upstock app.

Orders ship faster when you use our digital catalogue. Digital ordering reduces costs, waste & stress.

And it’s totally free!

Scan the QR code to start ordering

✓ Order from our up-to-date catalogue

✓ See what’s in stock at your negotiated price

✓ Control purchasing so staff order properly
✓ Full order history for easy accounting

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